Big news.
OK Go has struck out on its own. The band has left the EMI family of corporations to form their own enterprise, a homemade upstart called Paracadute. In addition to being humanity’s second most fun word to say (”pamplemousse” was taken), Paracadute is really just a way for the boys to continue doing what they’ve always done. Which is whatever they want. Being OK Go just got a little bit easier.
So please join me in welcoming Paracadute into the world. As yet, there’s no building, no logo, no employee manual. Just the band, some paperwork, and a bunch of insane ideas. Plus two dogs in suits. Exciting stuff.
A word on Capitol/EMI: Neither our lawyers nor their lawyers have any hard feelings and, in fact, the split has been remarkably friendly. There are many wonderful people at the company who have worked very hard on our behalf, and we’ve become very close with them over the years. Even if the band hadn’t signed a non-disparagement clause as part of the deal, we would have nothing bad to say. All joking aside, we’re very thankful, and we wish them all the best.
So, pop a cork and blast Of The Blue Colour Of The Sky. Today is a big, exciting, incredible day, the latest lovely moment in a big, exciting, incredible week.
More news soon.
Jorge
PS… Oh, fine. More news now: If you can’t get to one of the thirty-plus shows on the upcoming tour, fear not: the boys will be on your TV. In the next month they’ll visit Carson Daly (4/16), David Letterman (4/28), Steven Colbert (4/29), and Jimmies Kimmel (4/1) and Fallon (5/4). They’ll also be at Bamboozle, Bonnaroo and Sasquatch. Some busy months ahead.
Ties on dogs!! Squeeeeeeeeeeee!!!!
OK Go to EMI: “It’s not you, it’s me.”
I think I can speak for all fans that we will stick with you and will support you in every possible way! Good luck and keep it up
btw Paracadute is my favourite Italian word ,what a surprise
I think this is the part where you, the band and now upstart label, tell us, the fans, what we can do to help.
[...] music videos and savvy take on the state of the music biz, is launching its own record label. From okgo.com: The band has left the EMI family of corporations to form their own enterprise, a homemade upstart [...]
[...] Onwards and Upwards « OK Go. OK Go has struck out on its own. The band has left the EMI family of corporations to form their own enterprise, a homemade upstart called Paracadute. In addition to being humanity’s second most fun word to say (”pamplemousse” was taken), Paracadute is really just a way for the boys to continue doing what they’ve always done. Which is whatever they want. Being OK Go just got a little bit easier. [...]
[...] Onwards and Upwards, hier noch ein paar weiterführende Links: Sänger Damian Kulash beschreibt im OK Go-Forum die Problematik, die zu Geoblocking seitens der Labels führt: Open Letter From OK Go, regarding non-embeddable YouTube videos, hier dasselbe Stück, auch von Kulash, nur anders in der New York Times: WhoseTube? [...]
NICE. Congratulations.
But oh my god, please sign Tally Hall to your label and get them out of their awful predicament.
Please. Sign. Tally Hall.
[...] Ok Go Splits EMI March 10, 2010 by schoolofrock http://www.okgo.net/2010/03/10/onwards-and-upwards/ [...]
[...] Heute haben sich Ok Go von Ihrem Plattenlabel EMI getrennt, um zukünftig auf ihrem frisch gegründeten Label Paracadute zu veröffentlichen. Dieser Schritt macht Sinn und ist konsequent, da Ok Go in letzter Zeit mehr Schaden als Nutzen, durch die Zusammenarbeit mit dem Major erfuhr. EMI deaktivierte vergangenen Januar kurzerhand die Möglichkeit Videos von Ok Go in Blog- oder Newsposts einzubetten. Schlagartig sanken die täglichen Hits auf ihr frisches Video der Single “This too shall pass” von 10.000 auf 1.000, was der viralen Verbreitungsmethodik von Ok Go einen gewaltigen Strich durch die Rechnung machte und Unmut erzeugte. http://www.vimeo.com/8718627 [...]
[...] case you hadn’t already heard, Chicago pop-rockers OK Go are leaving EMI and forming their own label titled Paracadute. Here’s OK Go’s Damian Kulash appearing in a YouTube video announcing their new label [...]
[...] OK Go Leaves EMI, Starts Their Own Record Label [...]
Lovely, just lovely! You have loads of fan capital to spend now. Use those tokens fellas!
[...] acting like soulless fatcats who don’t at all understand how viral culture works. Update2: Official Announcement on their [...]
EMI shafted a pal of mine a few years back so it really doesn’t matter about them anyway, but one thing many poeople don’t know about youtube us this, any thing you play on Yioutube I can copy to CD and never have to ever buy a song, embedding permitted or not. It’s digital it can be copied.
My prediction is, I had never heard of this band before, and I will never hear of them again, but then I’d never heard of Phish either !
[...] EMI, whom they didn’t have the greatest relationship with, to strike out on their own with a new company called Paracadute. Paracadute is basically OK Go’s own team to handle management, promotion and distribution of [...]
[...] hat and, without aid of any sort of recorder (and without knowing that the band was about to split with its label and form its own — sorry, no juicy info on that here), grabbed the phone for this [...]
[...] EMI, whom they didn’t have the greatest relationship with, to strike out on their own with a new company called Paracadute. Paracadute is basically OK Go’s own team to handle management, promotion and distribution of [...]
[...] EMI, whom they didn’t have the greatest relationship with, to strike out on their own with a new company called Paracadute. Paracadute is basically OK Go’s own team to handle management, promotion and distribution of [...]
So glad it is all working out. (And isn’t Pamplamoose lovely? Collab perhaps? http://www.youtube.com/user/PomplamooseMusic )
And please, do consider coming to Denmark. We love you, and the internet meanies won’t let us watch the appearances you do on U.S. shows. (So sad.)
Much Love,
An American Ex Pat in Denmark
Ack! You were just in CPH in January!! How did I miss that? Sobbing in my milk now. But it’s okay. This too shall pass.
[...] verlassen und eröffnen ihr eigenes Label Paracadute (offizielle Mitteilung und Video mit Hunden hier). Laut Musikmarkt wollte EMI die virale Verbreitung der Musikvideos unterbinden, wodurch die Band [...]
Congratulations! Your Business partners are cute, but I think you might want to watch the little one…she looks kind of shady.
[...] EMI lost both a court case to Pink Floyd and the privilege of representing local-boys-made-good OK GO (the boys started their own [...]
[...] OK Go leaves EMI For the past month or so, OK Go and EMI have been battling it out with each other over the ability to embed the bands music videos on other sites. This week that came to a head with the band announcing on their website that they are leaving EMI and starting their own record company. [...]
[...] Ale w tym samym czasie grupa OK Go wytaczała własnej wytwórni wojenkę – począwszy od listu do słuchaczy, a kończąc na wyznaniach w New York Timesie. EMI blokowało możliwość osadzania teledysków OK Go na niezależnych stronach, a jak wiadomo, tak właśnie zbudowali swoją karierę. Biorąc pod uwagę, ile trudu OK Go wkładają w swoje filmiki (ten z farbami też jest świetny), łatwo zrozumieć, dlaczego kilka dni temu ostatecznie pożegnali się z EMI. [...]
[...] 10 de Marzo se hizo público de manera definitiva a través de su página web. Ok Go abandona EMI para formar su propio sello discográfico: [...]
[...] past week, OK Go took one step further along their transition to “Band 2.0″ — they left EMI Records to form Paracadute Recordings. (Paracadute is parachute in Italian, for those wondering, along with [...]
[...] up their sleeve and EMI allegedly wouldn’t let them make it embeddable on YouTube. Solution: leave EMI. Result: almost 8 million views in two weeks, and rising fast. But will it result in corresponding [...]
[...] If you didn’t notice, you were probably on holiday or living in a cave : this week’s main news was when OK Go decided to leave EMI, in an amicable split to launch their new label “Paracadute”…. [...]
I can’t tell if that’s a shout-out to the band Pomplamoose or not.
Anyway, congratulations and good luck.
[...] via wnfx; Info via okgo; video via youtube blog comments powered by Disqus var disqus_url = [...]
[...] EMI, whom they didn’t have the greatest relationship with, to strike out on their own with a new company called Paracadute. Paracadute is basically OK Go’s own team to handle management, promotion and distribution of [...]
[...] Det ryktas, från så vitt jag kan avgöra väldigt trovärdiga källor, att orsaken till att Ok Go lämnade EMI/Capitol var på grund av att EMI/Capitol vill begränsa visningen av exempelvis youtube-videos på privata webbplatser. Ok Go har nu gått över till sitt nystartade bolag Paracudute. [...]
[...] They used to be under the Capitol/EMI label until this past march. According to a recent blog post they decided to start their own self-run label called Paracadute with nothing more than the band, [...]
Dude, I remember the first time I saw them at the magic stick opening for phantom plant I think it was there fist too and Iam not a 100% on this lol and they asked that we request or buy their cd at the music shop it was either so they could come back or because not many shops were stocking it something close to that and now look a the boys in billboard, starting a new label, kicking ass and taking names keep climbing boys, keep climbing lol
[...] before Rolling Stone’s May issue went to print at the end of February – confusing, right? - OK Go left Capitol Records, effectively undermining my story’s relevance. [More on that experience [...]
[...] anymore about it and so I totally missed the biggest news of them all regarding this matter: OK Go has decided to leave EMI and start their own [...]